
Why does experience matter? By Phil Borge-Slavnich Between us, Susie and I have over 45 years of industry experience – a fact that sits at the very core of our brand promise: to help clients find their Woosah in a…

Why does experience matter? By Phil Borge-Slavnich Between us, Susie and I have over 45 years of industry experience – a fact that sits at the very core of our brand promise: to help clients find their Woosah in a…

This article was first published in PR Week. Jaguar rebrand: the art of passing judgement. By Phil Borge-Slavnich It’s all been a bit embarrassing. Jaguar unveils the first stage of what promises to be a fundamental, more-than-just-a-new-logo rebrand, and almost…

Why do awards matter? Spoiler: it’s not just about winning. By Phil Borge-Slavnich Let’s be honest, we’ve all rolled our eyes at some point at the mention of industry awards. If you win, they’re worth their weight in gold. But…