How can sustainability brands endure market instability? By Phil Borge-Slavnich While the UK government remains firm in its belief that the transition is ‘unstoppable,’ the return of Trump in the US has thrown climate policy into flux. For brands and businesses operating in sustainability this…
Why does experience matter? By Phil Borge-Slavnich Between us, Susie and I have over 45 years of industry experience – a fact that sits at the very core of our brand promise: to help clients find their Woosah in a way that’s both collaborative and…
This article was first published in PR Week. Jaguar rebrand: the art of passing judgement. By Phil Borge-Slavnich It’s all been a bit embarrassing. Jaguar unveils the first stage of what promises to be a fundamental, more-than-just-a-new-logo rebrand, and almost everyone who claims to be…
Woosah partners with Origin Tattoo London to celebrate self-expression storytelling Tattoos have always been about storytelling. Whether it’s a quiet nod to a personal milestone, a bold symbol of self-expression, or simply a stunning piece of body art, tattoos are a language of their own.…
Why do awards matter? Spoiler: it’s not just about winning. By Phil Borge-Slavnich Let’s be honest, we’ve all rolled our eyes at some point at the mention of industry awards. If you win, they’re worth their weight in gold. But if you don’t (an experience…
Developing the Equity Energies’ Carbon Admissions campaign. In today’s world, where the race to Net Zero is crucial to combat climate change, effective communication has become a cornerstone for businesses striving to meet sustainability goals. That’s why Equity Energies, part of FTSE 100 listed DCC…